There's a lot of wine brands out there. And to stand out, Italia Tornabene took a different route to create her smooth, low-acidic and award winning wine. Working directly with her to provide the script from concept to production was originally inspired by her unconventional story to success. Italia journeyed outside the lines to become the entrepreneur she is today...so we brought that resilience and elegance together.
Learn more at tornabenewine.com or Italia's foundation at empowerherjourneyinc.com, proudly known for empowering, educating and elevating women along their life journeys.
Next step was launching the brand in IL, so we partnered with distributor 220 Wine and an official tasting at the Merchandise Mart. We captured the experience with a hype video seen below, along with social posts that began getting the name out there. As you can see, there were many happy taste buds amazed with the flavor and plenty of new followers!