It takes a lot to become the best. It takes sweat. Determination. And a ton of pure aggression. Out on the job, “the best” is usually rewarded with respect…until some badass becomes better. Much like how over the years, Wilton B.A.S.H® unbreakable hammers have blown away the best sledgehammers in the game, due to their incredibly revolutionary design. Our job with Dorn was to find a fun, entertaining and badass way to feature all the hammers in multiple work environments. The "role playing video game" idea was without a doubt an incredible way to show the versatility and how badass these hammers are, compared to the competition. 

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